Mastering Google Ads: From Beginner to Advanced
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25 Lessons
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(95 Reviews)
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Last Update: Oct 15, 2024
Master Google Ads with this comprehensive course designed to take you from a beginner to an advanced level. Learn how to create, manage, and optimize Google Ads campaigns to drive traffic, generate leads, and increase sales. Whether you're a marketer, business owner, or aspiring PPC specialist, this course will equip you with the skills needed to succeed in digital advertising.
What is Google Ads?
Learn the basics of Google Ads, including its purpose, benefits, and how it works to drive traffic and conversions.
Setting Up Your Google Ads Account
Step-by-step guide to creating and configuring your Google Ads account for optimal performance.
Understanding the Google Ads Interface
Explore the Google Ads dashboard, tools, and features to effectively manage your campaigns.
Creating Your First Campaign
Learn how to set up and launch your first Google Ads campaign, including selecting campaign goals and settings.
Keyword Research and Selection
Master the art of keyword research to target the right audience and maximize your ad reach.
Ad Copywriting and Optimization
Write compelling ad copy and optimize it for better click-through rates (CTR) and conversions.
Remarketing and Audience Targeting
Learn how to use remarketing and audience targeting to re-engage visitors and increase conversions.
Conversion Tracking and Analytics
Set up conversion tracking and analyze campaign performance using Google Analytics.
Budget Optimization and Bidding Strategies
Optimize your budget and implement advanced bidding strategies to maximize ROI.
Course Description
This Google Ads course is designed to take you from a beginner to an advanced level in digital advertising. You'll learn how to create, manage, and optimize Google Ads campaigns to drive traffic, generate leads, and increase sales. By the end of this course, you'll have the skills to run successful Google Ads campaigns for any business.
The course includes hands-on projects, real-world examples, and best practices to ensure you gain practical experience. Whether you're looking to start a career in digital marketing or enhance your existing skills, this course is perfect for you.
Customer Reviews
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John Doe
This course is amazing! I learned so much about Google Ads. The instructor is very knowledgeable and the content is well-structured.
October 10, 2024 -
Jane Smith
I highly recommend this course to anyone looking to learn Google Ads. The hands-on projects were especially helpful.
October 5, 2024
